Ergo Strategy is a boutique consumer insights consultancy that studies people and their markets. We translate sophisticated modelling and analysis of how your customers think into immediate commercial value.

We think, ergo, we are – researchers, strategists, problem solvers, visual communicators, storytellers, and statisticians.

A consulting approach to problem solving means our talented team are experts in distilling the complexities of data and delivering results in a clear, concise and impactful way.

About Us

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We are closely aligned with some of the world’s leading blue-chip companies to deliver pivotal advice on consumer behaviour.

We are experts in Segmentation, Customer Value Analysis, Drivers of Advocacy, Brand Positioning, Customer Acquisition and Churn, Pricing Strategy, Demand Forecasting and more.

Our Services

 
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Recent Work

 
pandemic covid airline brand marketing strategy

Promoting positive environmental choices of flyers to offset emissions

australia's major supermarket customer analysis

Increasing advocacy and visitation of Australia’s major supermarket

major state bank branding brisbane australia

How to attract and keep customers with state-of-the art banking products

customer behaviour australian broadband network

Mitigation strategies to avoid customer churn in the broadband market

 
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